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New tool helps investors find best properties

Investors looking for properties that suit their individual strategy are set to benefit from a new recently released search tool.

The ‘Investment Property Search’ (IPS) service, from homesales.com.au, will allow investors to tailor their searches to specific parameters, and not solely location.

Director of homesales.com.au, Ajay Bhatia, said that investing, unlike searching for an owner occupied property, is ‘all about the numbers’, which is why this new feature will be of such a benefit.

IPS will allow investors to select positive or negative cash flow, rental yields and historical capital growth, from a postcode level, to help hone in on the best property for their strategy.

"The new search leverages homesales.com.au's native and partner datasets to deliver transparent and targeted results. IPS is not about replacing existing investment advisory services but rather complimenting them," Mr Bhatia said.

Similarly, investors can use information such as suburb population trends and home ownership rates to further make the most of this feature.

General manager of homesales.com.au, Rhett Dallwitz, also said that investment properties are very different from owner occupier purchases and therefore need to be treated differently by search engines.

"Property investment is about making informed rather than emotional decisions. Therefore it was important to build a unique service for this part of the property marketplace,” Mr Dallwitz said.

"IPS has been designed with input from consumers and the industry alike. It is the first of a number of market-specific launches homesales.com.au is planning moving into the next financial year.”

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